Editorial board

EDITOR
Professor Mark Tadajewski - University of York, UK; Royal Holloway, University of London, UK

FOUNDING EDITOR
Professor Emeritus Michael J. Baker† - University of Strathclyde, UK

ASSOCIATE EDITORS
Associate Professor Paolo Antonetti - NEOMA Business School - Rouen Campus, France
Dr Ana Isabel Canhoto - Brunel University London, UK
Professor Benedetta Cappellini - University of Durham, UK
Professor Sally Dibb - Coventry University, UK
Dr Toni Eagar - Australian National University, Australia
Dr Diana Gregory-Smith - Newcastle University, UK
Dr Lauren Gurrieri - RMIT University, Australia
Dr Kathy Hamilton - University of Strathclyde, UK
Dr Paul Harrigan - The University of Western Australia, Australia
Dr Matthew Higgins - University of Leicester, UK
Professor Krzysztof Kubacki - University of Plymouth, UK
Dr Chris Miles - Bournemouth University, UK
Professor José M. Pina - Universidad de Zaragoza, Spain
Professor Avi Shankar - University of Bath, UK
Dr Gary Sinclair - Dublin City University, Ireland
Associate Professor Ekant Veer - University of Canterbury, New Zealand
Professor Victoria Wells - Sheffield University Management School, UK
Dr Dean Wilkie - The University of Adelaide, Australia

SENIOR ADVISORY BOARD
Professor Russell W. Belk - Schulich School of Business, York University, Canada
Professor Stephen Brown - Ulster University, UK
Professor Bernard Cova - Kedge Business School, Marseille, France
Professor Emeritus Nikhilesh Dholakia - University of Rhode Island, USA
Professor Giana M. Eckhardt - Royal Holloway University of London, UK
Professor A. Fuat Firat - University of Texas Rio Grande Valley, USA
Professor Robert V. Kozinets - University of Southern California, USA
Professor Pauline Maclaran - Royal Holloway University of London, UK
Professor Julie L. Ozanne - University of Melbourne, Australia
Professor Lisa Peñaloza - Kedge Business School, France
Professor Andrea Prothero - University College Dublin, Ireland
Professor John F. Sherry Jr. - Mendoza College of Business, University of Notre Dame, USA
Professor Craig Thompson - University of Wisconsin at Madison, USA
Professor Caroline Tynan - Nottingham University Business School, UK
Professor Rajan Varadarajan - Texas A&M University, USA
Professor Stephen L. Vargo - Shidler College of Business, University of Hawai'i at Manoa, USA
Professor Manjit S. Yadav - Texas A&M University, USA

EDITORIAL BOARD
Professor Luis Araujo - Alliance Manchester Business School, UK
Professor Eric Arnould - Aalto University, Finland
Associate Professor Zeynep Arsel - Concordia University, Canada
Professor Søren Askegaard - University of Southern Denmark, Denmark
Dr Emma Banister - Alliance Manchester Business School, UK
Professor Fleura Bardhi - City University London, UK
Professor Michael Beverland - University of Sussex, UK
Professor Alan Bradshaw - Royal Holloway, University of London, UK
Associate Professor Marylouise Caldwell - University of Sydney, Australia
Dr Robin Canniford - University of Melbourne, Australia
Professor Marylyn Carrigan - Heriot-Watt University, UK
Associate Professor François Carrillat - University of Technology Sydney, Australia
Dr Katherine Casey - Henley Business School, UK
Assistant Professor Julien Cayla - Nanyang Business School, Singapore
Associate Professor Helene Cherrier - SKEMA Business School, France
Dr Jack Waverley (formerly Coffin) - University of Manchester, UK
Professor Francesca Dall'Olmo Riley - Kingston University, UK
Dr Kate L. Daunt - Cardiff Business School, Cardiff University, UK
Dr Janice Denegri-Knott - Bournemouth University, UK
Associate Professor Maud Derbaix - Kedge Business School, France
Professor Anne Marie Doherty - University of Strathclyde, UK
Professor James A. Fitchett - University of Leicester School of Management, UK
Dr Tony Garry - University of Otago, New Zealand
Professor Güliz Ger - Bilkent University, Turkey
Professor Ross Gordon - QUT, Australia
Professor Chris Hackley - Royal Holloway, University of London, UK
Professor Lloyd C. Harris - University of Birmingham, UK
Dr Paul Hewer - University of Strathclyde, UK
Associate Professor Joel Hietanen - University of Helsinki, Finland
Dr Leighanne Higgins - Lancaster University, UK
Dr Katharina Husemann - Royal Holloway, University of London, UK
Dr Martina Hutton - University of Winchester, UK
Professor D.G. Brian Jones - Quinnipiac University, USA
Professor Finola Kerrigan - University of Birmingham, UK
Professor Dannie Kjeldgaard - University of Southern Denmark, Denmark
Professor Hans Kjellberg - Stockholm School of Economics, Sweden
Dr Olga Kravets - Royal Holloway School of Management, UK
Dr Gretchen Larsen - University of Durham, UK
Professor Adam Lindgreen - Copenhagen Business School, Denmark
Dr Andrew Lindridge - Newcastle University London, UK
Professor Danae Manika - Brunel University London, UK
Professor Pierre McDonagh - University of Bath, UK
Professor Rob Morgan - Cardiff Business School, University of Cardiff, UK
Dr Mona Moufahim - University of Stirling, UK
Professor Jeff B. Murray - Walton College, University of Arkansas, USA
Professor Bang Nguyen - University of Southern Denmark, Denmark
Professor Lisa O'Malley - Kemmy Business School, University of Limerick, Ireland
Associate Professor Lucie K. Ozanne - University of Canterbury, New Zealand
Professor Nil Özçaglar-Toulouse - SKEMA Business School, University of Lille, France
Professor Elizabeth Parsons - University of Liverpool Management School, UK
Professor Anthony Patterson - Lancaster University Management School, UK
Dr Maurice Patterson - Kemmy Business School, University of Limerick, Ireland
Associate Professor Teresa Pereira Heath - University of Minho, School of Economics and Management, Portugal
Professor Maria Piacentini - Lancaster University Management School, UK
Professor Michael Polonsky - Deakin Business School, Deakin University, Australia
Dr Chloe Preece - Royal Holloway School of Management, UK
Dr Victoria L. Rodner - University of Stirling, UK
Associate Professor Joonas Rokka - EMYLON Business School, France
Professor Jenny Rowley - Manchester Metropolitan University, UK
Professor Rodney Runyan - Sam Houston State University, USA
Dr Stephanie Slater - Cardiff University, UK
Professor Jennifer Smith Maguire - Sheffield Hallam University, UK
Professor Leigh Sparks - University of Stirling, UK
Dr Chloe Steadman - Manchester Metropolitan University, UK
Dr Lorna Stevens - University of Bath, UK
Professor David W. Stewart - Loyola Marymount University, Los Angeles, USA
Professor Julie Tinson - University of Stirling, UK
Professor Rohit Varman - University of Birmingham, UK
Professor Luca Visconti - Università Della Svizzera Italiana, Switzerland
Associate Professor Niklas Woermann - University of Southern Denmark, Denmark
Professor Helen Woodruffe-Burton - Edge Hill University Business School, UK
Associate Professor Detlev Zwick - Schulich School of Business, York University, Canada