Editorial board

Editor-in-Chief

Haiyan Song
Chair Professor of Tourism
School of Hotel & Tourism Management
The Hong Kong Polytechnic University
Hong Kong SAR

Consulting Editor-in-Chief

Kaye Chon -  The Hong Kong Polytechnic University,  Hong Kong SAR

Managing Editor

Honggen Xiao -  The Hong Kong Polytechnic University, Hong Kong SAR

Regional Editors

Africa

Lawal Marafa -  The Chinese University of Hong Kong, Hong Kong SAR
Robin Nunkoo -  University of Mauritius, Mauritius

America

Liping Cai -  Purdue University, United States

Asia

Guoqing Du -  Rikkyo University, Japan
Cathy Hsu -  The Hong Kong Polytechnic University, Hong Kong SAR

Australia/New Zealand

Sam Huang -  Edith Cowan University, Australia
Claire Liu -  Auckland University of Technology, New Zealand

China

Jigang Bao -  Sun Yat-sen University, China
Yanjun Xie -  Hainan University, China

Europe

Dimitrios Buhalis -   University of Bournemouth, United Kingdom
Gang Li -   University of Surrey, United Kingdom

Editorial Committee

David Airey -  University of Surrey, United Kingdom
Billy Bai -  University of Nevada, Las Vegas, United States
Kai Bai -  Shaanxi Normal University, China
Kellee Caton -  Thompson Rivers University, Canada
Ganghua Chen -  Sun Yat-sen University, China
Christina G. Chi -  Washington State University, United States
Scott Cohen -  University of Surrey, United Kingdom
Bo Ferns -  San Francisco State University, United States
Xiaoxiao Fu -  University of Central Florida, United States
Huimin Gu -  Beijing International Studies University, China
Joy Huang -  Sun Yat-sen University, China
Kam Hung -  The Hong Kong Polytechnic University, Hong Kong SAR
Xin (Cathy) Jin -  Griffith University, Australia
Brian King-  Texas A&M University, United States
Haiyan Kong -  Shandong University (Weihai), China
Rob Law -  University of Macau, Macao SAR
Xinran Lehto -  Purdue University, United States
Mimi Li -  The Hong Kong Polytechnic University, Hong Kong SAR
ShiNa Li -  Sun Yat-sen University, China
Xiang (Robert) Li -  Temple University, United States
Yi-Chin Lin -  National Kaohsiung University of Hospitality and Tourism, Taiwan
Jingyan Liu -  Sun Yat-sen University, China
Lin Lu -  Anhui Normal University, China
Bo Ma -  Qingdao University, China
Bob McKercher -  University of Queensland, Australia
Fang Meng -  University of South Carolina, United States
Li Miao -  University of Macau, Macao SAR
Fevzi Okumus -  University of Central Florida, United States
Bing Pan -  Pennsylvania State University, United States
Stephen Pratt -  University of Central Florida, United States
Crystal Shi -  The Hong Kong Polytechnic University, Hong Kong SAR
Kevin So -  Oklahoma State University, United States
Zibin Song -  Hainan University, China
Xiaobo Su -  University of Oregon, United States
Hazel Tucker -  University of Otago, New Zealand
Fanny Vong -  Macau Institute for Tourism Studies, Macao SAR
Geoffrey Wall -  University of Waterloo, Canada
Ning Wang -  Sun Yat-sen University, China
Youcheng (Raymond) Wang -  University of Central Florida, United States
Bihu Wu -  Peking University, China
Chenguang Wu -  Sun Yat-sen University, China
Maoying Wu -  Zhejiang University, China
Tsung-Chiung Wu -  National Dong Hwa University, Taiwan
Zheng Xiang -  Virginia Tech, United States
Qu Xiao -  The Hong Kong Polytechnic University, Hong Kong SAR
Philip Xie -  Bowling Green State University, United States
Jingjing Yang -  Macao Institute for Tourism Studies, Macao SAR
Yang Yang -  Temple University, United States
Shun Ye -  Zhejiang University, China
Carol X. Zhang -  University of Nottingham, United Kingdom
Chaozhi Zhang -  Sun Yat-sen University, China
Jie Zhang -  Nanjing University, China

Social Media Editor

Ruoyuan Wang -  University of Innsbruck, Austria

Editorial Assistant

Carol Chan -  The Hong Kong Polytechnic University, Hong Kong SAR