Understanding the embeddedness and CSR of small in-migration tourism entrepreneurs: The moderating role of the duration of residence

ABSTRACT

Local embeddedness implies the nature, complexity, and scope of entrepreneurs’ connection to the location’s environment. Based on limited recent research, this study emphasizes the bright side of in-migration tourism entrepreneurs in fulfilling CSR, and proposes a conceptual model to show the relationship between local embeddedness, place dependence, place identity, and CSR. Duration of residence representing the persistence of migration is further considered in the model to understand the continuing effectiveness of local embeddedness on CSR. After quantitative research, this study finds that local embeddedness can significantly and indirectly stimulate CSR implementation through promoting place identity or promoting place dependence and thus enhancing place identity, but the impact of local embeddedness on place identity diminishes over duration of residence. This study provides an opportunity to combine and compare migrant entrepreneurship research with mainstream entrepreneurship research, and ultimately contributes to the cross-study of migrant entrepreneurship and CSR.

移民旅游小企业家的嵌入与企业社会责任: 居住时间长短的调节作用摘要

地方嵌入意味着企业家与当地环境联系的性质、复杂性和范围。本研究在现有研究的基础上，强调了移民旅游小企业家在履行企业社会责任方面的积极一面，并提出了一个概念模型来揭示地方嵌入、地方依赖、地方认同与企业社会责任之间的关系。模型中也进一步考虑了代表迁移持续性的连续居住时间，以了解地方嵌入对企业社会责任影响的持续有效性。通过定量研究发现，地方嵌入可以通过提升（或提升地方依赖从而提升）地方认同显著间接地促进企业家企业社会责任的履行; 但随着企业家咋当地居住时间的延长，地方嵌入对地方认同的影响会逐渐减弱。本研究为移民创业研究与主流创业研究的结合与比较提供了契机，最终有助于移民创业与企业社会责任的交叉研究。

KEYWORDS:

• CSR
• embeddedness
• place dependence
• place identity
• duration of residence
• in-migration tourism entrepreneurs

关键词:

• 企业社会责任
• 嵌入
• 地方依赖
• 地方认同
• 居住时间
• 移民旅游企业家

Disclosure statement

No potential conflict of interest was reported by the author(s).

Additional information

Funding

This work was supported by the National Social Science Fund of China under grant [number 17BGL124].

Notes on contributors

Qingfang Zhang

Qingfang Zhang is a PhD at School of Tourism Management, Sun Yat-sen University, focusing on tourism experience and sustainable development.

Honggang Xu

Honggang Xu is a Professor at School of Tourism Management, Sun Yat-sen University. Her research covers aging, gender, resilience, and mobility.

Yaoqi Li

Yaoqi Li is a Professor at School of Tourism Management, Sun Yat-sen University. His research interests are service marketing and CSR.

Tong Wen

Tong Wen is a Professor at Management School, Jinan University. His research covers small and medium tourism enterprises and CSR.