Transforming local Arctic tourism businesses in times of multiple crises: a post-pandemic perspective

Figures & data

Table 1. Sample of the semi-structured interviews.

Interview no.	Type of company	Core business activities	Employees
1	Packaged tour operator	Accommodation, logistics and regular activities	100–250
2	Activity providing company	Accommodation and fjord activities	2 plus several seasonal workers
3	Activity providing company	Cultural activities, catering and boat trips	5 plus several part-time workers
4	Activity providing company	Accommodation, fishing activities and guiding	4
5	Activity providing company	Boat trips	35
6	Activity providing company	Dog-related activities	2–5
7	Activity providing company	Dog-related activities	10–15
8	Activity providing company	Accommodation, restaurant and dog-related activities	8–12
9	Packaged tour operator	Various winter-related activities	35–60
10	Activity providing company	Accommodation and dog-related activities	8
11	Incoming agency	Land excursion for cruise visitors	Above 12
12	Activity providing company	Reindeer activities	5
13	Hotel and packaged tour operator	Luxury accommodation and various activities	30
14	Activity providing company	Various activities	2–6

Table 2. Example of the coding process of the study.

Quote	Code	Sub category	Main category
‘In the early, or in the late spring we have a lot of local business groups before the holiday, like a summer ending party or activities, and the same in the autumn after the school has started and the holiday is over.’ (Int. 2)	Group party activities in spring	Group business	Business perspectives
‘Also, elderly especially summertime. They just want to relax and see nature, learn about the Sami’s and go to museums. They have a lot of money, so they have a lot of time. They have a lot of money, so it’s perfect for us.’ (Int. 3)	More senior guests have time and money	Income related	Target group
‘I think the biggest target or when it comes to age, the largest group is 45 to 60-ish because they’re a little bit more affluent. They have more to spend and they can travel to Norway and afford it better, and they can spread our tours as well.’ (Int. 5)

Figure 1. Streams of change.