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Research Article

Multiple sources of unconscious-information processing affect a single response: independent unconscious priming effects

, , , , , & show all
Received 29 Aug 2023, Accepted 16 Feb 2024, Published online: 26 Feb 2024
 

Abstract

At present there is little knowledge on whether and how multiple pieces of unconscious information can simultaneously affect a single conscious response. In the present study, we manipulated the congruency relation between a masked prime arrow and the target arrow, as well as that between masked flankers and the target arrow. The results demonstrated that the masked prime and flankers produced independent unconscious priming effects on the response to the target. In the process of studying the above phenomenon, two secondary findings were made. First, although the prime congruency effect was obtained, the flanker congruency effect was smaller when the flankers were displayed simultaneously with the target than when they were displayed sequentially before the target. This suggested that priming stimulation required enough time to be processed to a sufficient extent to produce an unconscious priming effect. Second, when the prime stimulus was removed, leaving only the flankers, the flanker priming effect increased, suggesting that the attention attracted to the prime and its conscious mask could also reduce the flanker congruency effect. These results observed across several experiments were replicated in one within-subjects experiment. We proposed an “independent unconscious influence hypothesis” for the phenomenon. This hypothesis was further integrated into a more comprehensive unconscious information processing model. The possible causes of the observed phenomena were discussed.

Acknowledgments

This work was supported by the National Natural Science Foundation of China [grant number 31500871] and Scientific research project for students of Guizhou University of Finance and Economics [grant number 2021ZXS].

Disclosure statement

All authors state that there is no conflict of interests.

Data availability statement

The datasets generated and analyzed during the current study are available from the corresponding author on reasonable request.

Additional information

Funding

This work was supported by the Scientific Research Project for Students of Guizhou University of Finance and Economics [grant number 2021ZXS] and the National Natural Science Foundation of China [grant number 31500871].

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