Big data analytics capabilities, direct and mediating relationships with innovative and business performance

Abstract

This study examines the effect of key big data analytics capabilities (data, skills, technology, and culture) on innovation performance and business performance. Data were gathered from 91 companies and analyzed to determine correlations in the proposed model. The results find that big data analytics capabilities (BDAC) partially mediate the effect between innovative performance and business performance. Further, as a company’s performance is a multidimensional element, was necessary to analyze more than one attribute to evaluate the relationship with BDAC through a canonical correlation analysis. The results in this sense reveal that the four big data capabilities increase the growth of sales, revenue, the number of workers, the net profit margin, innovation management, the development of new products and services, and the adoption of new information technologies.

Keywords:

• big data
• big data analytics
• capabilities
• innovative performance
• business performance
• mediation

Disclosure statement

No potential conflict of interest was reported by the authors.

Additional information

Funding

This article was financially supported by the Spanish State Research Agency (Agencia Estatal de Investigación) of the Spanish Ministry of Science and Innovation (MCIN/AEI/10.13039/50110 0 011033), via the project ‘Speeding up the transition towards resilient circular economy networks: forecasting, inventory and production control, reverse logistics and supply chain dynamics’ (SPUR, grant ref. PID2020-117021GB-I00). Author Omar León: contract financed under Royal Decree 289/2021, of April 20, Ministry of Universities, for the requalification of the Spanish university system and Order UNI/551/2021, of May 26. Maria Zambrano Modality, Project Ref. MU-21-UP2021-030 AX492867.