Health Marketing Quarterly, Volume 33, Issue 4 (2016)

Browse this journal
Sample our Economics, Finance,Business & Industry journals, sign in here to start your access, latest two full volumes FREE to you for 14 days

Health Marketing Quarterly, Volume 33, Issue 4 (2016)

See all volumes and issues
Vol 41, 2024 Vol 40, 2023 Vol 39, 2022 Vol 38, 2021 Vol 37, 2020 Vol 36, 2019 Vol 35, 2018 Vol 34, 2017 Volume 33, 2016 Vol 32, 2015 Vol 31, 2014 Vol 30, 2013 Vol 29, 2012 Vol 28, 2011 Vol 27, 2010 Vol 26, 2009 Vol 25, 2008 Vol 24, 2007 Vol 23, 2005-2006 Vol 22, 2004-2005 Vol 21, 2003-2004 Vol 20, 2002-2003 Vol 19, 2001-2002 Vol 18, 2000-2001 Vol 17, 1999-2000 Vol 16, 1999 Vol 17, 1999-2000 Vol 16, 1999 Vol 15, 1998 Vol 14, 1996-1997 Vol 13, 1996 Vol 12, 1994-1995 Vol 11, 1994 Vol 10, 1993 Vol 9, 1991-1992 Vol 8, 1990-1991 Vol 7, 1990 Vol 6, 1989 Vol 5, 1988-1989 Vol 4, 1986-1987 Vol 3, 1985-1986 Vol 2, 1984-1985 Vol 1, 1983-1984
Download citations Download PDFs Download issue

Original Articles

Article
Consumer perceptions of prescription and over-the-counter drug advertisements with promotional offers
Kathryn J. Aikin, Helen W. Sullivan, Amie C. O’Donoghue & Kevin R. Betts
Pages: 291-306
Published online: 19 Oct 2016
AbstractforConsumer perceptions of prescription and over-the-counter drug advertisements with promotional offers | Full Text | References | PDF (499.3 KB)
  • 502 Views
  • 8 CrossRef citations
  • 0Altmetric
Article
Understanding caregivers’ intentions for their child to walk to school: Further application of the theory of planned behavior
Lisa Schuster, Krzysztof Kubacki & Sharyn Rundle-Thiele
Pages: 307-320
Published online: 26 Oct 2016
AbstractforUnderstanding caregivers’ intentions for their child to walk to school: Further application of the theory of planned behavior | Full Text | References | PDF (476.4 KB)
  • 442 Views
  • 14 CrossRef citations
  • 0Altmetric
Article
The case for workforce development in social marketing
Lea Pounds
Pages: 321-326
Published online: 21 Oct 2016
AbstractforThe case for workforce development in social marketing | Full Text | References | PDF (332.9 KB)
  • 155 Views
  • 1 CrossRef citations
  • 0Altmetric
Article
Health information seeking on the Internet: The role of involvement in searching for and assessing online health information
Sun-Young Park & Eun Go
Pages: 327-341
Published online: 19 Oct 2016
AbstractforHealth information seeking on the Internet: The role of involvement in searching for and assessing online health information | Full Text | References | PDF (386.7 KB)
  • 495 Views
  • 9 CrossRef citations
  • 0Altmetric
Article
Patients’ preferences for family medicine physicians’ video biographies
Evan K. Perrault
Pages: 342-352
Published online: 26 Oct 2016
AbstractforPatients’ preferences for family medicine physicians’ video biographies | Full Text | References | PDF (381.7 KB)
  • 94 Views
  • 8 CrossRef citations
  • 0Altmetric
Article
Marketing active transportation to school to improve children’s health: Utilizing parental perspectives from an inner-city environment
Marla B. Royne, Stephanie S. Ivey, Marian Levy, Alexa K. Fox & Susan L. Roakes
Pages: 353-368
Published online: 19 Oct 2016
AbstractforMarketing active transportation to school to improve children’s health: Utilizing parental perspectives from an inner-city environment | Full Text | References | PDF (520.6 KB)
  • 287 Views
  • 3 CrossRef citations
  • 0Altmetric
Article
The utilization of websites for fundraising by NCI-designated cancer centers: Examining the capacity for dialogic communication with prospective donors
Cathleen O. Erwin & Ashley M. Dias
Pages: 369-385
Published online: 19 Oct 2016
AbstractforThe utilization of websites for fundraising by NCI-designated cancer centers: Examining the capacity for dialogic communication with prospective donors | Full Text | References | PDF (389.9 KB)
  • 388 Views
  • 1 CrossRef citations
  • 0Altmetric
Article
Effects of cognitive overweight status on food choice
Yujie (Jack) Wei & Beheruz N. Sethna
Pages: 386-401
Published online: 27 Oct 2016
AbstractforEffects of cognitive overweight status on food choice | Full Text | References | PDF (446.5 KB)
  • 209 Views
  • 0 CrossRef citations
  • 0Altmetric

Miscellaneous

Editorial Board EOV
Page: ebi
Published online: 14 Nov 2016
CitationforEditorial Board EOV | Full Text | PDF (50.4 KB)
  • 9 Views
  • 0 CrossRef citations
  • 0Altmetric

Explore articles