Public psychology: Planning a role for psychology

Abstract

The concept of public psychology has been mooted for some time as a vehicle by which psychologists may involve themselves in creating or managing social change. Nevertheless there has been disappointment expressed by several authors that the discipline has been ineffective in dealing with matters of public policy. This paper suggests that Australian psychology can benefit by studying the philosophical, ethical and professional role issues which have been evident in the development of other professions involved in public policy. Comparisons of the history and activities of the planning profession and psychology are made by highlighting some philosophical and professional issues. It is suggested that there is a case for greater involvement by psychologists in policy formulation or public psychology. Nevertheless it is concluded that the development of public psychology has been limited by the tendency of psychologists to rely too much on our positivistic methodological background. Opportunities do exist in the study of, and involvement in the dynamics of, the planning process itself. These dynamics include both the behaviour and ethical judgements of the psychologist and planner during policy formulation and an assessment of the criteria against which the community will determine issues such as equity and ethics. Some specific avenues of action and research are suggested in this context.