Social Traditionalism and Personality: An Empirical Investigation of the Interrelationships Between Social Values and Personality Attributes

Abstract

Three personality variables - field dependence-independence cognitive style, tolerance of ambiguity and machiavellianism – and two social value variables - conformity-self-assertion and fatalism-personal efficacy - were used to investigate the relationship between attachment to norms of social traditionalism and personality orientation. Subjects were 218 first-level supervisors from five industrial plants in Auckland, New Zealand. They were classified into four cultural groups depending on whether they were immigrant or indigenous Polynesians or Europeans. It was found that, with the exception of fatalism-personal efficacy and machiavellianism, social values were significantly correlated with personality attributes. The direction of these associations supported the hypothesis that attachment to norms of social traditionalism is associated with low levels of psychological development, while attachment to norms of modernity is associated with high levels of psychological development.