The Effects of Self-Esteem, Task Label, and Performance Feedback on Goal Setting, Certainty, and Attribution

ABSTRACT

An identical task was labeled as either difficult or easy. Bogus performance feedback was given to each subject at random after the first work period. Subjects were divided into high or low self-esteem groups based on a median split in their scores on the self-esteem measure. The results showed that subjects set lower goals in the difficult condition than they did in the easy condition in the first period; however, no difference was found in the second period. Subjects with high self-esteem had higher certainty than those with low self-esteem in the second period. Subjects in the positive feedback group made higher ability and effort attributions than those in the negative feedback group.