![Sample our Communication Studies journals, sign in here to start your access, 2013 & 2014 volumes FREE to you for 14 days]({"type":"image" , "src" : "/sda/5927/TOC-Subject-Sample-2021-Information-Science2.jpg"})
Abstract
The essay examines the “becoming‐Nietzsche” of Kenneth Burke by exploring the complex linkages between Burke and Nietzsche, particularly those forged by Burke in the 1920s and 30s while formulating his well‐known concepts: perspective by incongruity, motive, terministic screens, and dramatism. An understanding of the ways Nietzsche's philosophy helped shape Burke's views on the nature of language (metaphor, writing, poetry), and the effects language produces, enables a different understanding of central passages in Permanence and Change, Burke the critic, and by extension, the development of rhetoric as a discipline.