Abstract
Communication research, like research in most disciplines, has been dominated by a simple linear model of the research enterprise pitting basic and applied research against one another at opposite ends of a continuum. This model is being challenged by many as an inaccurate historical description of how research has been done and an inadequate model for developing public policy guiding research funding. A new model is outlined that is not only a better framework for developing research policy generally but also highlights the potential contributions of communication to a 21st century public agenda for funded research. The model requires the discipline to embrace a more engaged research agenda and create an infrastructure in its departments and graduate programs that better supports this agenda.