When one says a certain individual fits a stereotype, he usually means that the person possesses a cluster of traits common to a specific category of individuals. One rarely bothers to inquire why the stereotype wields so much authority over our thinking. This paper proposes that the power of the stereotype resides in the enthymeme.
Communication Quarterly
Volume 27, 1979 - Issue 2
![Sample our Humanities journals, sign in here to start your FREE access for 14 days]({"type":"image" , "src" : "/sda/5939/TOC-Subject-Sample-2021-Humanities.jpg"})