The specific purpose of this study was to examine the effects of conversational themes and attention focusing strategies on conversational comprehension and recall. A 2×2×2×2 between subjects factorial designs was used to test the research question with 247 participants. The results demonstrated that the unambiguous themes predicted conversational comprehensibility and recall accuracy. The results indicated that personal conversational information may be processed differently from content conversational information. Future conversational processing research should focus on discovering the reasons for the processing differences between content and personal conversational information.
Communication Quarterly
Volume 33, 1985 - Issue 4
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