Challenging the mainstream assumption of social media influence on destination choice

Click to increase image sizeClick to decrease image size

Disclosure statement

No potential conflict of interest was reported by the author(s).

Notes on contributors

Weng Marc Lim is an Adjunct Professor of Swinburne Business School at Swinburne University of Technology's home campus in Australia and a Professor and the Head of School of Business at Swinburne University of Technology's international branch campus in Malaysia. Both campuses offer AACSB-accredited business degrees. His research interests include tourism and recreation marketing. He holds a doctorate in business and economics from Monash University and several post-doctorate certificates in leadership and pedagogy from Cornell University and Harvard University. To date, Marc has published in Australasian Marketing Journal, European Journal of Marketing, Industrial Marketing Management, Journal of Business Research, Journal of Business and Industrial Marketing, Journal of Business-to-Business Marketing, Journal of Retailing and Consumer Services, Journal of Strategic Marketing, Marketing Intelligence and Planning, Marketing Theory, International Journal of Hospitality Management, Journal of Hospitality Marketing and Management, Current Issues in Tourism, Tourism Management Perspectives, and Journal of Leisure Research, among others.

Ashfaq Ahmad is a research associate at University of Asia Pacific, Bangladesh, where he also completed a Master of Business Administration. His research interests are in entrepreneurship, marketing, and qualitative studies. He has served as an academic in numerous universities and as a business consultant for several national and multinational corporations.

Tareq Rasul is a Senior Lecturer at Australian Institute of Business, Australia. He holds a doctorate in marketing from University of South Australia and an MBA from the University of East London. His research has been published in many international journals such as Journal of Knowledge Management, Journal of Islamic Marketing, and Tourism Recreation Research, among others. He is also a Certified Practising Marketer (CPM) and a member of Australian Marketing Institute (AMI) and Action Learning Action Research Association (ALARA).

M. Omar Parvez is a PhD candidate and researcher at Eastern Mediterranean University, Cyprus. He holds a master degree in tourism management and a bachelor degree in hospitality management. He has more than 10 years of professional experience in the hospitality industry. His research interests include human resource management, sustainability, and tourism technology.