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Original Articles

An analysis of changes in voter perception of candidates' positions

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Pages 354-361 | Published online: 02 Jun 2009
 

Abstract

A panel study of families during the 1976 presidential campaign supports the generalization that the family provides a firm anchor for voting preferences but has no apparent influence on the patterns of change in individuals’ perceptions of their own and candidates’ positions. The patterns of change for different individuals suggest different maintenance mechanisms.

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