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Articles

Globalization and Food Prestige among Indian Adolescents

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ABSTRACT

This study provides a foundation for understanding how globalization and changing food environments are linked to cultural models of food prestige in adolescents. We used methods from cognitive anthropology, including free lists, pile sorts, and consensus modeling, to explore the meanings that Indian adolescents attribute to foods. Adolescents (n = 29) were asked to free list foods eaten outside and inside the home. Different adolescents (n = 65) were asked to pile sort and rank 30 foods identified during the free lists according to which foods are the most prestigious, traditional, routine, and advertised on television. We found that adolescents overwhelmingly believed nontraditional foods to be the most prestigious. Nonlocal foods, both from foreign countries and other regions of India, as well as foods eaten outside the home, were also considered prestigious.

Acknowledgments

We thank the members of the Bijapur Adolescent Health research team as well as a special thank you to Mallikarjun Yadavannavar for helping our research run smoothly and Craig Hadley for helpful feedback on drafts of this article. We thank the participants for their participation in the study.

Funding

The project described was supported by the Eunice Kennedy Shriver National Institute of Child Health & Human Development [Award Number 3D43HD065249-03S1] and the Emory University Global Health Institute Field Scholars Award. The content is solely the responsibility of the authors and does not necessarily represent the official views of the Eunice Kennedy Shriver National Institute of Child Health & Human Development or the Emory University Global Health Institute.

Additional information

Funding

The project described was supported by the Eunice Kennedy Shriver National Institute of Child Health & Human Development [Award Number 3D43HD065249-03S1] and the Emory University Global Health Institute Field Scholars Award. The content is solely the responsibility of the authors and does not necessarily represent the official views of the Eunice Kennedy Shriver National Institute of Child Health & Human Development or the Emory University Global Health Institute.

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