Facility Level Offered to Tourists Visiting Fars Province in Iran

Abstract

Tourism can play an important role in the economic growth of developing countries like Iran. The economy of this country depends mainly on income from oil exports which is affected by large price fluctuations. In order to empower the tourism industry in Iran, a detailed investigation can be helpful for improving the present situation of this industry. Everytourist who comes to Iran can be regarded as a valuable source for attracting more tourists; therefore offering high quality facilities to them is a good advertisement. In this regard, this paper examines the quality of facilities and services offered to tourists visiting Fars province. Although Fars is one of the most facilitated provinces in the country, service industries which include accommodation, eating and drinking establishments, and other hospitality services are for from international standards. In this study, the quality level of the facilities and services provided for tourists visiting the region is illustrated. The results show that significant investment is required to develop Iran’s tourist infrastructure to international standards.

Keywords:

• Iran
• Fars province
• Facilities
• Services
• Accommodation
• Quality