Managing Information as a Corporate Asset

Abstract

How can managers effectively design and build information support systems that will enable them to survive and prosper well into the future? The key to such systems development is to consider information a corporate asset and manage it accordingly.

Additional information

Notes on contributors

Blair Y Stephenson

Blair Y. Stephenson is manager of administration for Mary Kay Cosmetics Inc in Irving TX, where he is responsible for planning corporate systems. establishing systems development methods and procedures. Overseeing systems quality assurance. And managing the DP budget. He is also an assistant professor in the Graduate School of Management. University of Dallas, Irving.