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Major Article

Gender conformity, self-objectification, and body image for sorority and nonsorority women: A closer look

, PhD, , MS, , MA & , PhD
Pages 139-147 | Received 18 Dec 2015, Accepted 15 Nov 2016, Published online: 27 Dec 2016
 

ABSTRACT

Sororities have been identified as placing young women at risk for body image concerns due to a focus on traditional gender role norms and objectification of women. Objective: This study assessed the relationship between conformity to feminine gender role norms, self-objectification, and body image surveillance among undergraduate women. Participants: In a random sample of undergraduates, the authors examined data from sorority and nonsorority women. Methods: In a random sample of undergraduate women, the authors assessed the impact of traditional feminine gender role norms on self-objectification, body image, and feedback regarding physical appearance for sorority and nonsorority undergraduate women. Results: Three linear regressions were conducted, and only conformity to feminine gender role norms contributed significantly in each regression model. Conclusions: Regardless of sorority membership, conformity to feminine gender role norms was found to significantly contribute to increased body consciousness, negative body image, and feedback on physical appearance.

Conflict of interest disclosure

The authors have no conflicts of interest to report. The authors confirm that the research presented in this article met the ethical guidelines, including adherence to the legal requirements, of the United States and received approval from the Institutional Review Board of the University of Iowa.

Funding

No funding was used to support this research and/or the preparation of the manuscript.

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