The Drug Offensive — a review of its approach and progress from April 1986 to September 1988

Abstract

This paper reviews the approach taken in the “Drug Offensive”, the media and public information programs of Australia's National Campaign Against Drug Abuse, from April 1986 to September 1988. A description of the campaign's progress during this period is provided, and early findings from the various monitoring and evaluation studies undertaken in the course of the campaign are reported on.

Keywords:

• evaluation
• health promotion
• government programs
• substance abuse
• attitude
• Australia

Additional information

Notes on contributors

Tom E. Carroll

Both authors formerly Public Health Officers, Eastern Sydney Area Public Health Unit Previously general practitioner, Orange NSW, Australia.