Cultural Studies Meets Action Research in the Media Classroom

ABSTRACT

This article considers the role of classroom‐based action research in the development of media education in British schools. The first part of the article offers some general observations on the contribution of action research in this field, and on the relationship between action research and broadly ‘ethnographic’ approaches within media and cultural studies. It identifies shared dilemmas in the politics of such research, and in the relationships between researchers and their subjects. The second part of the article develops these themes through brief accounts of two contrasting forms of classroom practice, drawn from collaborative research between an academic (DB) and a classroom teacher (JSG) in a largely working‐class North London comprehensive school. First, there is an examination of the difficulties of ‘reading’ students’ creative media productions, with particular emphasis on questions of gender and subjectivity. Secondly, there is an account of classroom work in which students themselves carried out research projects on aspects of media consumption, using both quantitative and qualitative methods.