Comparative study on consumption behaviors in private car markets between large and medium–small cities in China

ABSTRACT

With the economic development and the acceleration of motorization in China, the number of private cars increases rapidly in urban areas. However, the limit of urban resources and the contradiction between traffic supply and demand are increasingly prominent in large cities, while private car consumption has been a new “light” in medium and small cities. Consumers’ behaviors differ from region to region. Aiming at the above problems, we formulate structural equation modeling and carry out empirical research. In this paper, a comparative study about the main influential factors that affect the consumption of private cars in large and small cities in China is made, and it is hoped that some guidance for policy recommendations can be obtained.

KEYWORDS:

• Private car
• consumer behavior
• structural equation modeling

Disclosure statement

No potential conflict of interest was reported by the authors.