Abstract
The purpose of this article is to verify the efficacy of green practices in influencing competitive enablers of organizations in the electrical and electronics industry. This study applies quantitative modeling, supported by a survey of 70 companies in southern Brazil and a structural equations model. The model includes four constructs: green strategy, green innovation, externalities management in green operations, and information management in green operations. The model also includes three factors influenced by the constructs that facilitate the construction of the organizational competitiveness: compliance, strategic drivers, and corporate image. The main result obtained suggests that green strategy and green innovation are more likely to influence competitiveness in the industry, and information management only partially influences competitiveness, while externalities management appears to have no influence.
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Miguel Afonso Sellitto
Miguel Afonso Sellitto PhD, earned his doctorate in industrial engineering. His research activities include advanced manufacturing management dealing with operations, supply chains, automation, and production management. Dr. Sellitto currently holds positions as a professor and researcher at UNISINOS University in the Production and System Engineering Graduate Program and provides consultancy services on problems related to his research line. He can be reached by e-mail at [email protected].
Felipe Fehlberg Hermann
Felipe Fehlberg Hermann PhD, earned his doctorate in production and system engineering. His research activities include technological clusters, agri-food networks, and supply chains management, dealing with operations, environmental, and production management. Dr. Hermann currently holds positions as a professor and researcher at UFPEL University in the Nutrition and Agribusiness department and provides consultancy services on problems related to his research line. He can be reached by e-mail at [email protected]