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Abstract
Interactive systems are increasingly used in a growing number of domains to encourage users to perform certain actions or take a certain position toward a given subject. This article offers a perspective on interactive persuasive systems that emphasizes theories and concepts that can guide their design and evaluation. The goal is not to champion a theoretical model over others or to compare the effectiveness of different persuasive strategies but rather to depict the current conceptual landscape in this field and highlight emerging concepts and positions that have recently appeared in it. The article includes a discussion of some representative, general, and domain-specific constructs that can be used to evaluate the effectiveness of interactive persuasive systems.
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Notes on contributors
Anna Spagnolli
Anna Spagnolli is Associate Professor at the University of Padova and a member of the Human Inspired Technology Research Center. She holds a master’s degree in Work and Organizational Psychology and a PhD in Social and Personality Psychology. Her research interests and teaching activity are in the field of mediated interaction and qualitative, ethnographic research methods applied to human–computer interaction.
Luca Chittaro
Luca Chittaro is a full professor of Human–Computer Interaction (HCI) in the Department of Mathematics and Computer Science of the University of Udine, Italy, where he heads the HCI Lab (http://hcilab.uniud.it). He is the author or co-author of more than 170 international publications, and his major research interests are in virtual reality, mobile HCI, persuasive technology, serious games, and their applications in health and safety.
Luciano Gamberini
Luciano Gamberini is Associate Professor at the University of Padova and Director of the HIT Research Centre. He holds a master’s degree in general psychology (cognitive ergonomics) and a PhD in experimental psychology (human–computer interaction). His teaching activity is in the area of work and organizational psychology, and social and cognitive ergonomics. More detailed information is available at http://htlab.psy.unipd.it.