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Achieving IT-Business Strategic Alignment via Enterprise-Wide Implementation of Balanced Scorecards

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Pages 173-184 | Published online: 10 Apr 2007
 

ABSTRACT

IT-business alignment remains one of the top issues of IS managers. This article presents a case study in which four key elements of IT-business alignment — integrated planning, effective communication, active relationship management, and institutionalized culture of alignment — were enhanced by the enterprise-wide implementation of an established strategic management tool, the balanced scorecard.

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