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STRATEGIC PLANNING

Achieving Global Strategic Advantage

Pages 57-59 | Published online: 06 Feb 2007
 

Abstract

Competitive advantage through global integration can be achieved by firms of modest size and those that have been limited in their geographic scope. The keys to success are strategic partnerships, effective communications and information systems, and a facilitative culture.

Additional information

Notes on contributors

William R. King

WILLIAM R. KING is University Professor at the University of Pittsburgh and president of the Association for Information Systems. He has served as senior editor of the MIS Quarterly and as president of the Institute of Management Sciences (now INFORMS).

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