USING EISs FOR ENVIRONMENTAL SCANNING

Abstract

An organization’s ability to monitor or scan the external environment and incorporate anticipated changes into its strategic plan fosters organizational adaptability and survival. Executive information systems (EISs) that include external data address the challenges associated with effective environmental scanning by providing an efficient means of information acquisition, storage, and retrieval. This article outlines how EISs can be used to streamline each step in the environmental scanning process.

Additional information

Notes on contributors

Mark N. Frolick

MARK N. FROLICK is associate professor of management information systems and the associate director of the Federal Express Center for Cycle Time Research at the University of Memphis in Tennessee.

Monica J. Parzinger

MONICA J. PARZINCER is an instructor at Christian Brothers University and a doctoral candidate at the University of Memphis.

R. Kelly Rainer

R. KELLY RAINER, JR., is associate professor of management at Auburn University in Auburn AL.

Narender K. Ramarapu

NARENDER K. RAMA-RAPU is assistant professor of computer information systems at the University of Nevada, Reno.