ABSTRACT
In the de-regulated energy industry, energy service companies have become utility marketing subsidiaries, invading new markets, creating brand recognition, and transferring technology packages tailored to customer needs. They have been at the center of a kind of innovation which is new to the utility Industry: developing end-use “knowledge solutions,” or “Management Metrics.” As the utility industry moves towards business models built around information technology, knowledge management, and customer-focus at the same time as “going global,” conceptualizing and measuring progress in new markets is needed.
“Metric Management Measurement Sets” are suggested, based on business data and geared to the process of innovation diffusion. From a technology platform this management information is readily disseminated throughout a globally networked firm, to improve innovation, technology transfer, corporate performance, and, ultimately, change in the global energy system.