Review of Artificial Neural Networks and Structural Equation Modeling Marketing and Consumer Research Applications.

Edited by Alhamzah Alnoor, Khaw Khai Wah, and Azizul Hassan. Singapore: Springer, (2022). ix + 341 pp. $160.45 (Hardback), ISBN: 9789811965081. $125.90 (eBook), ISBN: 9789811965098.

Ruslan Anwara Gadjah Mada UniversityCorrespondence[email protected]

https://orcid.org/0000-0003-3387-5703 View further author information

Muhammad Hilal Sudarbib Bandung Institute of Technology

https://orcid.org/0000-0001-7038-8387 View further author information

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The author is grateful to the Indonesian Ministry of Finance’s Indonesia Endowment Fund for Education (LPDP) for funding this article’s publication and the author’s postgraduate education.

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Review of Artificial Neural Networks and Structural Equation Modeling Marketing and Consumer Research Applications.

Edited by Alhamzah Alnoor, Khaw Khai Wah, and Azizul Hassan. Singapore: Springer, (2022). ix + 341 pp. $160.45 (Hardback), ISBN: 9789811965081. $125.90 (eBook), ISBN: 9789811965098.

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Review of Artificial Neural Networks and Structural Equation Modeling Marketing and Consumer Research Applications.

Edited by Alhamzah Alnoor, Khaw Khai Wah, and Azizul Hassan. Singapore: Springer, (2022). ix + 341 pp. $160.45 (Hardback), ISBN: 9789811965081. $125.90 (eBook), ISBN: 9789811965098.

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