Formal Education Effectiveness and Relevance: Lodging Manager Perceptions

Abstract

In order to study the influence of formal education on lodging management success, opinions of 246 senior and middle-level executives from 28 states across the US were obtained. Success is measured in terms of competency development, and four highly relevant areas of knowledge, skills and abilities (KSAs) are investigated: financial management, leadership and management, marketing and customer-centeredness. Consistent with the limited prior research in this area, the findings of the current research demonstrate that today's industry professionals perceive formal education as having only a moderate impact on lodging management success. Study findings have implications for educators, professionals and industry by providing opportunity for enhanced delivery of education and achieving lodging management success.