ABSTRACT
In this article, risk-aversion promotes rural enterprises formation contrasting with the theoretical motivations of new entrepreneurs. Rather than risk seeking, rural entrepreneurs are risk-averse, and instead of opportunities, the operators seek livelihood insurance. This finding indicates the value of insurance penetration in the rural areas.
Disclosure statement
No potential conflict of interest was reported by the author.
Notes
1 Households with RNFEs older than 5 years are deleted.
2 CSR imposes similarity in all control variables.