Abstract
This paper analyses the development of the media in the successor states of the USSR from a public sphere perspective. This approach allows the post‐communist media to be placed within the context of the process of democratization that these societies are currently experiencing by postulating that the role of the media in this process should be to provide a symbolic space where the economic and political dimensions of the process of transition offer themselves to the comprehension of citizens, and where those who hold representative opinions on this process are able to express themselves. This article argues that two main obstacles exist to the development of East European media as a public sphere institution. These are the various means of control East European governments employ to check the freedom of the press, and some of the profit‐oriented journalistic practices market‐driven media entrepreneurs are introducing in the East European media field. In its conclusion, this article argues that media policies in the New Independent States should specifically aim at developing the media as a public sphere institution rather than simply an industry.