Universities are becoming energetically engaged with communities that they service. A modern university career centre provides more than programme advice for entering students and some graduate job placement. This paper focuses on a career centre situated in a university that provides professional and vocational education. Characteristics of this career centre relate to concepts of quality as meeting exceptionally high standards, quality as consistency, quality as fitness for purpose, quality as value for money, and quality as transformation. Ideas about employability, career and empowerment are a focus of the work of the centre. These ideas complement a view of quality as transformation. It is hoped that the concepts of quality applied to a career centre, especially quality as transformation of students, staff and other clients, will prove useful to those at any university who wish to be innovative in their approach to career education.
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