Abstract
My book, Creating Entrepreneurial Universities, based on mid‐1990s research in five European universities, set forth five “pathways of transformation” by which public universities assume a highly proactive stance. On the basis of further research that tracks developments in these institutions during the late 1990s, this paper presents a conceptual transition from transformation to sustainability. How is change institutionally sustained after much transformation has taken place? Enduring components are found in a steady state of change that includes a bureaucracy of change. Further analysis suggests three dynamics of sustained change: reenforcing interaction among transforming elements; perpetual momentum resulting from steady accummulation of incremental changes; and ambitious volition embedded in the university as collective commitment and institutional will. A longer manuscript under preparation will explore the utility of the old pathways and the new sustaining features in case studies of entrepreneurial universities in other parts of the world.