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Original Articles

What is creativity in web portfolio design?

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Abstract

The article analyses the creativity in a particular category of interactive products—personal portfolio websites. Most of the designers embraced the advantages of a digital portfolio which include the ability to make an unlimited number of copies at a very low price, availability through email and presence on the global job market. In trying to impress possible employers, designers often got more concerned with following advices offered by web design agencies on the web today rather than focusing on the quality of user experience. The question is can the rules of good web portfolio design be defined and/or can they be perceived as a process of creating new choices out of a prevailing set of options? The goal of this article is to provide an overview of work in this area and analyses it to speculate on what makes web portfolio creative as a narrative interactive product.

Additional information

Jesenka Pibernik is an associate professor for graphic design and web design at the Faculty of Graphic Art, University of Zagreb. She has received her B.E. degree in architecture from the Faculty of Architecture, University of Zagreb in 1985. Prior to joining the Charles Moore Post-Professional Program in design at the University of Texas, Austin, she worked for several years as registered architect. She holds a PhD in architecture from the Faculty of Architecture, University of Zagreb. Her research interests include graphic design and technology, quality of user experience and ICT for augmentative and alternative communication.

Jurica Dolic is an teaching assistant, working on graphic, web and motion design subjects at the Faculty of Graphic Arts, University of Zagreb. He has received his BSc degree in graphic technology and design from the Faculty of Graphic Arts, University of Zagreb in 2006. In 2007 he has enrolled in the PhD program at the same Faculty. His research interests include graphic design and technology, human-computer interaction, user experience and ICT for augmentative and alternative communication. He is a member of the Graphical symbols technical committee of the Croatian Standards Institute.

Bojan Kanizaj is pursuing a PhD at the Faculty of Graphic arts in Croatia, University of Zagreb. He received a MSc in Graphics technology in 2011 from the Faculty of Graphic arts. His research interests include interaction and experience design with user-centered approach.

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