YouTube™ as an information resource for orthognathic surgery

ABSTRACT

Objective: To investigate video content on YouTube™ related to orthognathic surgery.

Materials and methods: YouTube™ was searched using the terms: orthognathic surgery; orthodontic surgery; jaw surgery; jaw corrective surgery. Inclusion criteria included English language; primary content orthognathic surgery and acceptable audio-visual quality. Videos were sorted into the top 50 for each search term by view-count and into an overall top 60 from the four searches. The following parameters were recorded for each video: number of views; likes; dislikes; source; primary intention. Each was classified according to information content as ‘excellent’, ‘moderate’ or ‘poor’. A pre-determined list of orthognathic surgery-related information domains was also evaluated.

Results: The top 60 videos had a combined total of 6,986,141 views. Videos predominantly involved patients describing their personal experience (41.67%) with the majority positively biased (61.67%). Only 9.17% of videos were classified as having excellent general information content and 55.83% were rated as poor. Surgical procedures were described in 45% whilst the need for pre- and post-surgical orthodontics was discussed in 33% and 16%, respectively. Post-operative paraesthesia was discussed in 17.5% of videos outcome.

Conclusions: Video content on YouTube™ relating to orthognathic surgery is substandard and patients should be advised to view it with caution.

KEYWORDS:

• Orthodontics
• orthognathic surgery
• YouTube
• Internet
• health
• media
• information
• quality

Disclosure statement

No potential conflict of interest was reported by the authors.

ORCID

Emmett Hegarty http://orcid.org/0000-0002-8340-649X