ABSTRACT
Previous research studies revealed that tourism experiences and place attachment were related. However, research in this area is still scarce especially in the context of casino resorts. This study comprehensively examines the relationships between the integrated tourism experiences and the multidimensional place attachment in the context of casino resorts. A survey of 500 casino-resort visitors was conducted for this study. The results revealed how the integrated tourism experiences of five dimensions influenced the four dimensions of place attachment (place dependence, place affect, social bonding, and satisfaction). The theoretical and managerial implications of the results are discussed.