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Abstract
This article focuses on the issue of selecting the unit of analysis when employing secondary data in rural community studies. This issue is of increasing importance to community development practitioners and researchers because the 1990 Census will provide more choices of study units than ever before. The implication of this greater set of options is that the researcher and practitioner must exert care in their selection. Here, an empirical demonstration of the influence of selecting one unit of analysis over another is provided. Univariate, bivariate, and multivariate analyses reveal that such choices have a substantial impact upon empirical results.