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Original Articles

USING SECONDARY DATA TO RAISE REVENUE: A CASE STUDY OF A COMMUNITY DEVELOPMENT DATA BASE PROJECT

Pages 71-87 | Published online: 10 Dec 2009
 

Abstract

In an era of large-scale budget cuts, community development practitioners face the continuing challenge of finding revenue for not only maintaining existing programs, but initiating new projects as well. This article describes a revenue-raising project created at the University of Georgia. The development of the initial project is presented using a case study approach. The spin-off programs created from the original project and the problems encountered with implementing innovative ideas in a large bureaucratic organization are reviewed. The importance of developing entrepreneurial skills is stressed throughout the article.

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