Global competitiveness of BRICS and Canada: implications for business

Abstract

Brazil, Russia, India, China and South Africa (BRICS) has 40 percent of the world population and shares 20 percent of the world’s Gross Domestic Product (GDP). This paper seeks to evaluate business opportunities with the BRICS for Canadian businesses through a framework of global competitiveness. Global competitiveness is tracked over a 16-year period to evaluate each nation’s sustainability. Growth trends are compared over four 4-year periods between the BRICS and Canada. The results show nine areas of potential business, and identified China as the most viable partner for a more sustainable growth. The limitations of the study and recommendations for future research are then proposed.

Keywords:

• BRICS
• Canada
• global competitiveness repory
• business opportunitie
• world competitiveness report

Disclosure statement

No potential conflict of interest was reported by the authors.

Additional information

Notes on contributors

Mark Kam Loon Loo

Dr. Mark Loo has over 20 years of international sales and marketing experience in diverse industries including office automation, multilevel marketing, advertising and training consultancy. Due to his industry experience, Dr. Loo had been sought to teach BBA and MBA twinning programs from UK, US, Australia and Netherlands since 1990. Dr. Loo taught business at Taylor University College before his appointment at Concordia. Dr. Loo was admitted as Fellow of the Academy of Marketing Sciences in 2000, and holds trainer certification with the American Management Association and Tack Training UK. Currently, he is the Chair of Education in the Alberta Chapter Board of Directors of the Marketing Research and Intelligence Association.

Badar Alam Iqbal

Professor Badar Alam Iqbal is Emeritus Professor at Frederic Bastiat Institute; Ghana and International University of Business Agriculture and Technology, Bangladesh. He is also Chairman to the Institute FBIAR (Ghana). He has been Fulbright Professor (SIR-2004, SIR-2017) for two times and has been the awardee of DAAD Fellowship three times and Ford Fellowship. Presently he is also serving as Adjunct Professor; Faculty of Economics and Finance, Monarch University, Zug (Switzerland). He is also Former, Extraordinary Professor of School of Economics and Finance, North-West University (Vaal) Campus, South Africa. He was Visiting fellow at Institute of Developing Economies; Tokyo; Japan. He is also the recipient of EU Commission Fellowship; Chinese Government Fellowship; Brazilian Government Fellowship. He is also serving Editor for Special Issues SCOPUS Journal JRGE; Canada and WOS Journal MERJ;USA.