Abstract
Cervical cancer is a major health concern for Latinas, who are also less likely to undergo a Pap smear exam than the general population. This study identifies alterable determinants of Pap smear screening for Latino women living in a rural area of California. It involved the design and pilot testing of a culturally appropriate instrument and the development of semi-structured interviews with 51 Latinas. Qualitative data were analyzed using NUD*IST. Results from this study indicate that the main factors identified by participants as hindering their decision to seek Pap smear exams were long waiting periods, a lack of continuity of care, a perceived lack of quality of care, language differences, and a lack of knowledge regarding how to access the health system. This article provides health educators working in health care settings with an analysis of the cultural and logistic factors influencing health-related decisions in immigrant and rural Latino populations. It also presents some of the lessons that health educators can learn to enhance their professional practice when working with disadvantaged populations.