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Research Paper

A multi-site case study of community-clinical linkages for promoting HPV vaccination

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Pages 1599-1606 | Received 11 Dec 2018, Accepted 29 Apr 2019, Published online: 03 Jun 2019

ABSTRACT

Human papillomavirus (HPV) vaccination rates in the U.S. are suboptimal, requiring innovative partnerships between community and clinical entities to remedy this issue. A rigorous evaluation of HPV-related community-clinical linkages (CCLs) was conducted to understand their components, processes, and outcomes to increase HPV vaccination. Cancer Prevention and Control Research Network (CPCRN) investigators explored CCLs in their communities employing an iterative, case study approach. Information describing nine CCLs on HPV vaccination was collected from representatives from the community organization and clinical setting. Thematic content analysis was used to analyze and interpret data. Five CCLs included a federally qualified health center as the clinical partner, and five included a non-profit organization as the community partner. Five reflected clinically focused integration wherein engagement occurs in the community but vaccine delivery and follow-up occur in the clinical setting. The main impetus was the need to improve HPV vaccination and a community’s strong interest in preventing cancer. Noted critical components were a designated person to support the CCL and funding. Results will guide HPV vaccination promotion, education, and intervention efforts. CCLs provide an opportunity to study the adaption, integration, and enhancement of evidence-based approaches to increase HPV vaccination.

1. Introduction

Human papillomavirus (HPV) accounts for a large proportion of cervical, anal, penile, vaginal, vulvar, and oropharyngeal cancers in the United States (U.S.).Citation1 HPV vaccination is recommended for females and males aged 9–26; however, the primary target for HPV vaccination is children aged 11–12 as part of the guideline-recommended adolescent immunization platform covered by public and private insurers.Citation2Citation6 Despite these recommendations and financial coverage, uptake remains well below the Healthy People 2020 national goal of 80% for adolescents aged 13–17 with only 65% of adolescent girls and 56% of boys having received 1 dose and only 50% of girls and 38% of boys having completed the three-dose series (up-to-date) in 2016.Citation7,Citation8

To date, the majority of HPV vaccination interventions have largely focused on clinical setting implementation, increasing community demand, or improving access to vaccination.Citation9,Citation10 In particular, interventions have targeted provider recommendation through clinical setting changes, such as provider reminders, standing orders, or provider assessment and feedback, because of the noted influence on parental/adolescent immunization behaviors, including initiation and uptake.Citation10 Most community-based HPV vaccination interventions have occurred in school settings or have been linked in some way to schools.Citation9 In addition, interventions aimed at expanding access to and community awareness of the HPV vaccine have occurred in pharmacy, mobile clinic, and dental settings, and through the use of strategic health communication campaigns.Citation11,Citation12 Despite previous HPV vaccination interventions, uptake, and completion of the HPV vaccine series remains a public health challenge.Citation13Citation15 Innovative and coordinated partnerships between vested stakeholders and implementation of evidence-based prevention strategies in clinical and community settings offers a way to connect these settings.Citation16 Community-clinical linkages (CCLs), which are “…collaborations between health care practitioners in clinical settings and programs in the community – both working to improve the health of people and the communities in which they live”,Citation17 build upon this concept by linking community programs and clinical practice settings together, thereby capitalizing on the synergy of these two settings and their collective resources.Citation18Citation21

CCLs have been used to enhance referral services and train providers on methods to improve clinical practices,Citation22 including heart disease among women, cancer prevention and control, obesity prevention, promotion of physical activity, tobacco cessation, and influenza immunizations.Citation17,Citation22Citation26 The integration of CCLs can vary, with either a mutual focus, or one that more heavily favors the clinical or community setting.Citation27 Building on the success of CCLs in other health domains and in connecting providers and community organizations, one of the overarching goals of this study was to provide a formal assessment of CCLs focused specifically on HPV vaccination.Citation17,Citation22,Citation28 Effective CCLs may improve HPV vaccine promotion and programmatic sustainability, HPV awareness and knowledge among linkage constituents, and patient/parent demand resulting in increased HPV vaccination rates. Therefore, the purpose of this study was to assess the mechanics of CCLs dedicated to HPV vaccination, including types of clinical and community partners, CCL impetus, available HPV vaccination services, outcomes evaluation, linkage sustainability, and partnership dynamicsCitation18,Citation22,Citation29 in five diverse geographic sites.

2. Results

presents a summary of descriptive results of the nine HPV vaccination-focused CCLs examined for this analysis. Following is a more detailed description of the results by construct.

Table 1. Construct table and interview guide questions for community and clinical linkage leaders.

Table 2. Descriptive characteristics of HPV vaccination community-clinical linkages.

2.1 Descriptive information

Community sites were defined broadly and diversely, and reflected where people live, work, learn, play, and pray. Clinical sites were defined as having the ability to administer clinical services (i.e. HPV vaccination). Five of the nine CCLs included a FQHC as the clinical site. The missions of the community and clinical sites varied; however, the mission of all clinical sites included a focus on delivering health care to patients/clients. The mission of all community sites reflected health and human services interests. The missions of both community and clinical sites permitted a focus on HPV vaccination, and in some cases, the mission mandated a focus on vaccination (e.g., immunization coalition). Staffing reflected the nature of the site. For example, clinical settings were staffed with health-care providers. The populations served by the CCLs varied. Two of the nine CCLs focused on a targeted population (e.g., Hispanic/Latino). A focus on uninsured or underserved populations was less clear. There was some mention of this in the transcripts, but it was not clearly communicated whether vaccination of these populations was a priority among the interviewed CCL representatives. Geographical characteristics of locations served were mixed, as three of nine CCLs were rural-located.

2.2 Type of integration

When examining engagement (i.e., engaging individuals in need of a service), delivery (i.e., administering the service), and follow up as key indicators of the type of CCL integration, six CCLs exhibited clinically focused integration and three exhibited equally shared integration. In clinically focused integration, engagement occurs in the community setting but delivery and follow-up occur in the clinical setting. For example, a community site may work to increase HPV vaccination awareness and provide referrals to a clinical site. The clinical site delivers HPV vaccination and follows up with patient care. In equally shared integration, engagement, delivery, and follow-up occur in both the community and clinical spaces. For example, a pharmacy (community) and primary care clinic (clinical) both identify individuals in need of vaccination (i.e., engagement), provide education and administer HPV vaccines (i.e., delivery), and follow-up occurs by ensuring accurate documentation of vaccination and plan for subsequent doses.

2.3 Impetus

Impetus examines the influences behind the CCL (e.g., in response to leadership or policies at the national, state, or local level), and whether a focus on HPV vaccination is supported (i.e., both encouraged and resourced). Across all CCLs, the need to address HPV vaccination was noted as a priority with varying degrees of emphasis. In at least one example, a needs assessment was conducted revealing the necessity to focus on HPV vaccination. Other examples influencing the level of priority included the influence of an elected official (governor), state policy, and the efforts of state public health departments. At the local level, CCLs conducted work on a local level but due to a national initiative (e.g., national non-profit organization with a HPV vaccination initiative conducted in partnership with a local FQHC). CCLs reported wide-ranging differences in financial and personnel resources available. Resources contributed to the level of priority a community and/or clinical partner was able to devote to partnerships and increasing HPV vaccination.

2.4 Types of services offered

All clinical sites offered HPV9 as well as all ACIP-recommended vaccines. In some cases, CCLs had existing relationships on which a HPV vaccination focus was built. Community and clinical sites had previously partnered to educate individuals around various health issues, including HPV vaccination, through media and promotional campaigns. Responses about planned or future efforts demonstrated an interest in continuing existing efforts to increase HPV vaccination coverage as well as extend/expand efforts, but resources were identified as an important element influencing the feasibility and sustainability of these efforts. CCLs reported that limited training was offered, especially on HPV vaccination linkages, but there was some mention of national conferences, webinars, or community town hall meetings as training activities. Clinical settings referenced more training opportunities, especially for clinical staff to meet continuing education requirements.

2.5 Spanning support

Spanning support refers to the arrangements, processes, tools, resources, information systems, and surveillance data required to facilitate collaboration between the community and clinical entities. In order for community and clinical sites to work well together and achieve mutual goals, overcoming institutional boundaries is necessary. The main type of spanning support reported by CCLs was staff-related. A designated and dedicated person to oversee the CCL and ensure good communication and collaboration was essential. No specific information on the qualifications of the designated and dedicated person was provided by respondents; however, there was great emphasis on the need for a person to provide spanning support. Desired types of support focused on processes, resources, policies, and data required for the HPV vaccination CCLs. Examples of desired spanning support included: school mandates for vaccination, increased awareness and knowledge of HPV and need for vaccination among the general public, increased awareness about low HPV vaccination coverage among providers, effective routine communication between partners, organizational communication, stable or increased funding, improved administrative support, and enhanced data connectivity for the CCLs’ efforts to increase HPV vaccination.

2.6 Facilitators

Facilitating factors ranged from historical to substantive. The mutual interest and desire to increase HPV vaccination was a common theme across CCLs. Additional facilitating factors included a history of collaboration between entities, personal relationships between key staff members in both community and clinical sites, administrative support, and routine communication.

2.7 Barriers

CCL representatives from both community and clinical respondents identified several barriers, which reflected practical challenges associated with working across organizational boundaries on common issues and HPV vaccination. Barriers identified included the public’s lack of knowledge about HPV and need for vaccination, challenges talking about HPV due to its sexually transmitted nature, poor technology linkage between partners impeded expeditious communication, competing staff priorities, limited planning time to focus on the CCL and HPV vaccination, staff turnover, absence of protocols to guide work, and evaluation challenges due to data infrastructure issues or other factors influencing available data and usability. For three of these barriers, respondents provided expanded descriptions. Examples of lack of knowledge about HPV include a general sense of misunderstanding about the HPV vaccine, lack of familiarity with the needs for HPV vaccine, and unclear about recommendations for HPV vaccination (e.g., such as recommended for boys as well as girls). Competing priorities among staff included directives to staff to focus on other issues, and HPV vaccination was not always viewed as a priority. For example, in FQHC settings, HPV vaccination is not a current quality measure. FQHC staff perceived a need to focus on current quality measures. In terms of poor technology linkages between partners, the main focus was on challenges posed by where and who documents vaccination. For example, immunization registries, pharmacy records, and/or medical records are not always concordant or updated.

2.8 Evaluation

Limited information on evaluation plans and processes was provided by the collective interviewees. Eight of nine CCLs conducted some evaluation activities related to their collaborative efforts. The most common activities included the collection of clinical data on HPV vaccination, including patient-level data, dose completion data, and dose ordering data. Additional evaluation activities included surveys examining the public’s knowledge and beliefs about HPV and HPV vaccination, assessing the feasibility of pharmacy–clinic relationship for increasing HPV vaccinations, and estimated the reach of advertisements to promote HPV vaccination.

3. Discussion

This preliminary, qualitative case study provides insights from nine community-clinical collaborations across five geographic areas focused on improving HPV vaccination rates. We used a landscape assessment to explore potential CCLs in place, at various stages of collaboration, to further explore the CCL in terms of evidence indicating there was some work related to HPV vaccination being conducted. Community sites spanned non-profit organizations, faith-based organizations, and pharmacies, aligning with other HPV vaccination initiatives found in the literature.Citation30Citation33 Five of the nine clinical sites were FQHCs, an indicator of the commitment among clinical and community sites to providing preventive care to economically disadvantaged populations and a common site for research and quality improvement projects focused on HPV vaccination across the country.Citation34,Citation35 The profiled linkages included urban and rural settings; inclusion of rural communities is particularly important given the disparities in HPV-related cancers in rural areas of the U.S.Citation11 Each CCL had unique characteristics, but several common themes emerged from these profiles.

First, the collaborations build on a strong national commitment to cancer prevention through effective vaccination. Seven CCLs indicated the importance of a national initiative as the impetus for the collaboration, either directly or through the local level. National HPV vaccination initiatives organized by the National Cancer Institute, Centers for Disease Control and Prevention, and American Cancer Society were particularly salient among these CCLs. Second, most CCLs relied on funding, with a majority being funded by both the clinical and community site. Third, there is a strong commitment to CCL evaluation efforts, reflected in eight of the nine collaborations indicating that they have conducted evaluations to determine input, process, and outcome indicators.Citation36 Finally, CCLs focused on HPV vaccination are strengthened when there are other areas of previous and/or current collaboration between organizations, suggesting the importance of sustained relationships and communication across partner sites.

Most CCLs were classified as clinically focused, meaning that the clinical site provides all of the vaccination services and follow-up, with community sites engaged primarily in outreach to target populations. Even with clinically focused CCLs, the most common barriers and needs described focused on creating demand and enhancing the public’s awareness and knowledge about HPV, which according to national surveillance data is still suboptimal, and particularly limited among minority and medically underserved populations.Citation37Citation39 This may reflect the need for communication tools and messages specifically targeting populations served in both the community and clinical settings, such as culturally appropriate and literacy-appropriate tools. It could also suggest the need for fewer barriers between outreach and behavior (i.e., more CCLs with equally shared integration that make vaccination available at the time of education and outreach).

Interviews with CCL leaders revealed a robust commitment to collaborative activities. All of the interviewees emphasized the importance of accountable staff, such as “HPV vaccination champions,” at each site that are recognized across organizations for their role in enhancing vaccination efforts. Champions – recognized as an implementation strategy – are commonly used to support, market, and drive changes across an organization and have been identified as an important player in creating a climate supportive of HPV vaccination.Citation40Citation42 This ‘spanning support’ needs to be strategically developed and encouraged by organizational leadership in both settings. Because CCLs fit well with the overarching concept of population health, establishing and maintaining CCLs can be encouraged as an effective approach to bring prevention and health care beyond the clinical setting and into the community.

This study has limitations to be noted. This assessment of the mechanics of CCLs was selective and should not be construed as representative of the total range of clinical-community collaborations focused on HPV vaccination. In addition, the qualitative approach to data collection was limited in terms of gathering specific details such as the composition of each community, the patient population of each clinical entity, the disciplinary and sectoral cultures of the community and clinic staff, and the clinics’ HPV vaccination rates. CPCRN site leaders knew the CCLs profiled and some of them involved university collaboration. Nonetheless, the assessment indicates that CCLs for HPV vaccination can be robust, sustained, and can provide generalizable best practices for broader dissemination.

Results will inform future HPV vaccination promotion, education, and interventional efforts across CPCRN sites and contribute to dissemination and implementation science focused on CCLs to improve public health, including the identification of opportunities to disseminate clear descriptions of effective CCLs as implementation strategies aimed at increasing HPV vaccination.Citation42 Specifically, the results may guide the development of strategies for community and clinical partners to collaborate in order to increase HPV vaccination rates. Indeed, CCLs are ripe for further study using an implementation science lens, including theoretical considerations, study designs, and implementation outcomes.Citation43 The focus on CCLs is novel given most HPV vaccination intervention-related research has occurred in one, but not both, clinical and community settings.Citation9,Citation10 CCLs offer an opportunity to facilitate connections between previously developed clinical interventions and community-based interventions to, as one example, increase provider recommendation while also increasing community demand for vaccinationCitation9,Citation10 in a coordinated manner to maximize outcomes. It is important to note in this study we were unable to determine differentiation between CCLs for initiation and/or completion of the HPV vaccination series. As a result, examining the role of CCLs specifically in initiation and completion is an important area of exploration. CCLs provide an opportunity to study the adaption, integration, and enhancement of evidence-based approaches to increase HPV vaccination.

4. Methods

4.1 Setting

The Cancer Prevention and Control Research Network (CPCRN) is a network of academic, public health, and community partners, with a mission of accelerating adoption of evidence-based cancer prevention and control strategies, to ultimately reduce cancer burden.Citation44 CPCRN is a thematic research network of the Prevention Research Centers (PRC), a program funded by CDC and the National Cancer Institute. The network is comprised of eight institutions, and investigators from participating sites collaborate on cancer-related signature projects. The current study is the result of the CPCRN HPV Vaccination Signature Project workgroup, represented by the Oregon Health and Science University, University of Iowa, University of Kentucky, University of South Carolina, and University of Washington. The aim of the workgroup is to contribute to the science and evidence-base supporting innovative CCLs to increase HPV vaccination rates. To achieve this aim, the workgroup chose to focus on understanding the current status of HPV vaccination-focused CCLs across participating CPCRN sites to obtain in-depth information about existing CCLs in five sites, Iowa, Kentucky, Oregon, South Carolina, and Washington.

4.2 Selection of CCLs

Prior to CCL selections, the five CPCRN sites participated in a brief landscape assessment to identify HPV vaccination-related CCLs in which they are participating, of which they were aware, and/or interested in learning more about. Using an online survey, one respondent from each site responded to a cross-tabulated list of possible clinical and community dyads dedicated to HPV vaccination. Possible clinical sites included: primary care, federally qualified health center (FQHC), pediatric, obstetrics/gynecology, internal medicine, immunization clinic, sexually transmitted disease clinic, community hospital, school health center, and other. Community sites included faith-based entities, schools, pharmacies, community centers, community-based organizations, state/local health departments, and others. For each possible CCL, respondents indicated whether the CPCRN site was actively involved in the linkage, aware of but not actively involved in the linkage, not aware but interested in the linkage, or not interested in the CCL. Of the original 10 categories, three clinical sites – primary care, FQHCs, and internal medicine – were frequently endorsed for existing collaborations or aware of but not actively involved in collaborations. Faith-based organizations, state and local health departments, and pharmacies were frequently endorsed as community linkage sites. Based on landscape assessment results, the five CPCRN site respondents were then asked to identify two CCLs to be contacted for further insight into their HPV vaccination activities. To be selected, the CPCRN site confirmed that each of the two chosen CCLs were engaged in activities that promote, educate about, and/or deliver HPV vaccination services among their target populations and were actively working in this space (or recently completed work). For all sites, only two CCLs met these criteria. The CPCRN site respondent was either directly involved in the CCL or was familiar with/connected to the community and/or clinical partner through other cancer control collaborations. One site was unable to profile one of their selected CCLs due to confidentiality concerns (i.e., vulnerable population), therefore results from nine CCLs are included. The study protocol was approved by the Institutional Review Board at each of the five CPCRN sites.

4.3. Case examples

A conceptually driven case study approach was used to collect information describing the chosen CCLs from each of the five CPCRN sites. Krist and colleagues’Citation27 integrative CCL framework guided the development of a standard interview protocol. This framework highlights three core components for effective collaboration in service delivery: engaging individuals in need of service (i.e. HPV vaccination), administering the service, and follow-up. Further, the model outlines critical stakeholders for achieving integration that spans each of these effective collaboration components: clinicians; community members and organizations; spanning personnel and infrastructure; national and/or state leadership; local leadership; and funders and purchasers.Citation27 As summarized in , the semi-structured interview guide assessed descriptive information about each of the community and clinical sites, type of CCL integration (based on the Krist et al.Citation27 categories of mutual, community-focused, and clinically focused), impetus for the CCL, types of HPV vaccination services offered, spanning support, partnership facilitators and barriers, and evaluation activities.

Interviews were conducted with a knowledgeable leader at the clinical and community organizations, respectively, that were involved in each CCL. The respondents were most often directly involved with the CCL and could speak to site characteristics and specifics of the collaboration. To lessen participant burden and increase participation, interviews could be completed via email, telephone, in person, or a combination of these modes. Following the completion of the qualitative interviews, each CPCRN site independently completed an abstract form designed to facilitate retrieval of emergent information on the primary constructs identified in for each interview and uploaded the original transcript and abstract form to a password-protected shared workspace. Abstract forms were independently reviewed by two investigators to confirm accuracy of the information extracted from the transcript. If discrepancies were noted, individual sites were asked to submit revised abstract forms and these were reviewed again by the investigators. The final abstract forms were used to guide thematic content analysis conducted by two investigators with a third investigator serving as an independent source to resolve conflicting interpretations. The first step in thematic content analysis was to use the Krist et al. framework to organize responses based on the conceptual model.Citation27 The interview guide was highly structured and allowed for organizing the data by type of CCL integration, impetus for the CCL, types of HPV vaccination services offered, spanning support, partnership facilitators and barriers, and evaluation activities. From there, two investigators carefully reviewed the data to glean emergent similarities and differences across the CCLs. This process was iterative and involved the two investigators conferring throughout the process to ensure a similar approach. However, a third investigator was instrumental in providing insight into interpretations when there were differences in the interpretation of the two investigators who conducted the analysis. This process continued until results were compiled and then presented to representatives from all five CPCRN sites for further discussion and confirmation.

Disclosure of potential conflicts of interest

Dr. Heather Brandt has served as a member of the Merck US HPV Advisory Board. There are no other conflicts of interest to report.

Acknowledgments

Madisen Cotter, BUILD EXITO student at Portland State University in Oregon, actively participated in and contributed to the analyses of CPCRN CCL interviews for this manuscript. Kerri Lopez (Tolowa), Director of the Northwest Tribal Cancer Control Project at NPAIHB provided valuable insight into tribal considerations throughout the collaboration between authors and workgroup members. Jessica Seel, MPH, project coordinator at the University of South Carolina contributed to data collection. We would also like to thank Alexander Krist, MD, MPH at the Virginia Commonwealth University for his guidance on community-clinical linkage research and his review of this manuscript. This manuscript is dedicated to Frances Lee-Lin, PhD, RN, OCN, CNS of Oregon Health & Science University. Her contributions to our research were instrumental in the development of this manuscript.

Additional information

Funding

This research is the result of work conducted by five of the Cancer Prevention and Control Research Network sites funded by the Centers for Disease Control and Prevention (CDC) and the National Cancer Institute (NCI). The research was supported by the following cooperative agreements from the CDC’s Prevention Research Centers (PRC) Program and the NCI. The findings and conclusions in this manuscript are those of the authors and do not necessarily represent the official position of the CDC and NCI. • Oregon Health & Science University: Dissemination, Implementation and Evaluation of Native STAND in American Indian Communities [U48 DP005006; PI: Becker] • University of Iowa: Health Promotion and Disease Prevention Research Centers [U48 DP005021; PI: Curry] • University of Kentucky: Appalachian Center for Cancer Education, Screening and Support [U48DP005014-01S2; PI: Vanderpool] • University of South Carolina: Multi-Level, Community-Clinical Cancer Prevention and Control Interventions [U48 DP005000-01S2; PI: Friedman] • University of Washington: Alliance for Reducing Cancer, Northwest [U48 DP005013; PI: Hannon] .

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