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Hospitality Management Education

How to develop student-centred management cases

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Pages 39-49 | Published online: 18 Jan 2017
 

Abstract

Case studies are very popular in management education. Many case studies, however, are written at a level that is beyond the understanding of their target audience and therefore fail to do what they are intended for. The present study examines common pitfalls of case studies and presents a framework for the development of student-centred cases, together with examples from cases that were developed from the perspective of young professionals.

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