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Abstract
E-business is a key strategic issue driving Web enablement, and this issue involves management just as much as it does IT. Whereas IT professionals eagerly embrace cutting-edge technology, their business counterparts are more leery of adopting groundbreaking business practices based on new technology. A variety of internal and external roadblocks are preventing many companies from keeping up with the pace of E-business. As emerging technologies are used to conduct E-business, companies must embrace them, or succumb to the competition. the key to success in the emerging E-business economy requires identifying the organizational barriers to E-business and turning them into strengths.