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Original Articles

Accent on the POZitive? AIDS Coverage in POZ, A Magazine for HIV-Positive Individuals

Pages 169-182 | Published online: 04 Jun 2010
 

Abstract

The author examined biomedical AIDS stories published in POZ, a magazine targeted at HIV-positive men and women in the United States, during 1996-2000. A monthly stratified sample of 12 issues were content analyzed. The results show that the overall tone of coverage was 0.94 on a scale of 0 (negative) to 2 (positive) and that medical or scientific (nongovernmental) sources, unaffiliated HIV-positive sources, and AIDS activist sources figured most prominently in coverage.

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