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ARTICLES

Human Behavior and Commercial Culture

Bringing the New Global Economy into HBSE

Pages 27-42 | Published online: 17 Oct 2008
 

Abstract

While the new economic globalization provides the overarching context for human development, the influence of political economy on personal values, beliefs, and behaviors is not usually directly addressed in the HBSE texts and coursework. Making the connections between the dimly visible structures of global capitalism and the lives of students and clients in the U.S. is challenging. This paper makes a case for the inclusion of content on globalization in HBSE and presents two dynamic “experiments” aimed at increasing student insight into the political and economic roots of human behavior in Western society.

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