Reference Services and Media in Academic Libraries

Summary

This paper examines the impact of new and developing media on academic libraries, specifically discussing technology which enables video and movie clips to be transferred over intranets and the Internet. This Web technology could have implications for other electronic media and databases, for offering extended services, including training and orientation for new staff and students; and for online library instruction modules. More generally, the article will discuss some issues, ramifications, protocols, and legal implications involved when libraries introduce and implement new multimedia services and other web-based resources.

Key Words:

• Multimedia technology
• reference services
• information technology
• electronic media