Cultural Context and the Vietnamese-American Entrepreneurial Experience

ABSTRACT

This paper provides a descriptive analysis of the Vietnamese-American entrepreneurial role. The social environment in which they operate is different than that reported for mainstream populations. It is proposed here that the Vietnamese-American culture, and the cohesiveness, which arises from cultural homogeneity and proximity, impact the entrepreneurial experience of the group. Paper notes that should be directed toward a more controlled and detailed analysis of the impact of culture on the entrepreneurial experience.

KEYWORDS:

• SME
• entrepreneurial
• cultural context
• Vietnamese-Americans