Abstract
In a world of changing technology, image manipulation has become easier to achieve than ever before in the history of illustration. The quality of computer-generated images is such that it is difficult to distinguish them from a conventional photographic image. This article asks whether the industry can, and should, set controls to regulate itself before regulations are set for it by outside agencies. It discusses possible conflicts between ethical questions associated with image manipulation and the rights of image makers to produce creative images. Reference is made to historical incidents of image manipulation for propaganda; and technological advancements which make possible seamless montages of images using computer software programs and colour printers.